Aviator Nation Soho Buildout

2023

Empty storefront with large glass windows displaying colorful geometric patterned wallpaper and mannequins, with 'Coming Soon' signs in the windows.

Engaged in a three-week store buildout project for Aviator Nation’s first New York City flagship. This involved 2700+ square feet of mural work, planning and building the stockroom, processing/pricing/organizing initial stock for the store's grand opening, and minor construction/maintenance needs.

A woman standing on a ladder painting a colorful mural on a large black wall. The mural features a tiger, text that reads "Aviator Nation," "Let's Go Over the Top," and various vibrant graphics including a woman in a spacesuit, lightning bolts, and words like "Smile" and "Be Surfing."

08/24/2023 - 09/15/2024
Soho, New York, NY

Person on a step ladder painting red and green Christmas trees on a wall.
Two women, one on a ladder and the other on the floor, working on the ceiling of a modern storefront with large windows, installing or fixing lighting fixtures and wall panels.
A person painting a colorful, zigzag patterned mural on a wall with green, blue, red, black, and white lines. The person is standing on the floor, reaching upward, and wearing a beige shirt and white shorts. There are art supplies and tools on the floor, including a spray bottle and paint cans.
A young woman in a pink jacket stands on a blue Genie GS-1932 scissor lift inside a store, painting the ceiling with green and red stripes.
Person on a lift painting a wall with colorful chevron pattern in a room under construction.
Colorful geometric wall mural with diagonal red, white, and blue lines creating a tunnel effect.
Interior of a colorful room under construction with modern furniture, vibrant murals, and rainbow accents on the ceiling.
Colorful clothing store with vibrant rainbow-colored floor, decorated with star patterns. The store has bright wall murals with bold texts, including 'Aviator Nation' and messages like 'War is not the answer.' Clothing racks with jackets and hoodies are on both sides, and a stylish seating area with modern couches and a coffee table is in the center. There are large potted plants and an eclectic, lively atmosphere.

Buildout Photography by Ariel Levine

Clothing store with vibrant, colorful wall murals, displays of jackets, hats, and casual wear, and a mannequin holding a cane. The murals include phrases like 'Smile,' 'Aviator Nation,' and slogans about surfing, with a tiger illustration and a checkerboard pattern.
Clothing store display with a variety of hoodies in different colors hanging on a rack, shelves with folded clothes below, and a colorful mural on the wall behind featuring a woman with wavy hair, a flamingo, a disco ball, the words 'SMILE' and 'TRUTH', a tiger leaping, and a quote 'I'D RATHER BE SURFING' in bold yellow letters.
Colorful retail store display with hoodies and shirts, a large mural of a woman in a superhero costume, and vibrant rainbow-themed wall art.
Bright retail display with a large colorful wall featuring a smiley face, a blue Porsche car illustration, a person riding a motorcycle, and a person on a jet ski. The wall has text that says 'LOVE FREELY WAR IS NOT THE ANSWER'. Clothing items, including jackets, hats, and folded shirts with colorful stripes and patches, are arranged on tables and racks in front of the wall.
Colorful retail display with hats, shirts, and accessories themed around American patriotism, featuring stars and stripes, with a large sign that reads 'Take a Trip' and the text 'AVIATOR NATION MADE IN CALIFORNIA'. There is a vibrant yellow wall with the words 'When the power of love overcomes the love of power the world will know peace' on the left, and a display table with folded clothing in front of it.
Colorful retail store featuring a wall covered with album covers, a neon blue and red '''AV''' sign, and rainbow-striped flooring.
Abstract black-and-white line art featuring a large tangled sphere, a face outline with long hair, scattered leaves or abstract shapes, and a cone with a cracked surface.

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